Articles & guides
Everything we've written about living, buying, selling and investing in Boise and the Treasure Valley, in one place. The long guides are evergreen; the neighborhood pages carry real, cited data; new articles land here as we publish them.
The in-depth guides
Long-form, evergreen playbooks — the advice we give clients, written down.
How to sell a Boise home for the strongest net: pricing to today's market, the prep that pays, timing, marketing and negotiation.
The investor's guide · Shannon's specialtyInvesting in the Treasure ValleyHow real-estate investing actually pencils in the Treasure Valley: single-family to fourplex, house-hacking, financing and where investors look.
The relocation guideRelocating to the Treasure ValleyAn honest orientation for moving to Boise: neighborhoods, cost of living, schools, the four seasons, and how to buy a home from out of state.
The design series
Our own architecture studies on real Treasure Valley lots — what a place could become, drawn and rendered by us. Every image is labeled as a design proposal, not a photograph.
Articles
Shorter, current pieces on the Treasure Valley market.
Everyone says spring. Our own closings cluster in autumn. Here is what the seasons actually do to a Boise sale, and how to decide which one is yours.
How our listing media worksHow a Listing Video Is Really Made in 2026 — and What It CostsMost listing video is a videographer with a gimbal, or AI that invents a house. We do a third thing: a camera move generated between two real photos.
SellingHow Long It Takes to Sell a House in Boise — Every One of Our Own Sales, Not an AverageMost answers quote a national average. Here are all 22 of our own Boise-area sales, fastest to slowest, and what a single number hides.
How the market worksWhat Did That House Sell For? In Idaho, Nobody Has to Tell YouIdaho does not require anyone to disclose what a home sold for. Here is what Zillow and Redfin show instead, checked on Boise sales that closed this week.
Who we work withThe Yard Is the First Room — Designing a Landscape in the High DesertBoise sits in a high desert with real fire risk on its edges. That changes what a yard should be — and it is the one part of a house most people plan last.
The buyer's field guideHow to Read a Boise Lot Before You Buy ItA Boise lot tells you what you can build, whether you can split it, and what it's worth — if you know where to read. A worked example, parcel by parcel.
The design seriesWhy Wright and the Case Study Houses fit the high desert of BoiseThese read as California houses that can't take an Idaho winter. Boise's dry, swinging high-desert climate makes the opposite true.
The buyer's field guideWhat a Listing Price Actually Tells YouAn asking price is a claim, not a measurement. How to read one against assessed value, days on market and price-per-square-foot — with real Boise examples.
How our listing media worksHow to Show a House That Doesn't Exist — Without Lying About ItA render of a house that isn't there sounds like the most dishonest image of all. Done a certain way it's the most honest — if you do three things.
About usTwenty Years of Boise Closings — All 46 of Them, by Year and by CityMost agent bios quote a career total and stop. Here is the whole record: 46 closings from 2006 to 2026, which years were thin, and where they were.
How our listing media worksVirtual Staging Is Allowed — What You Have to Say, and What Happens If You Don'tVirtual staging is legal and everywhere. What gets agents in trouble isn't the staging — it's not disclosing it, or disclosing it too quietly to count.
BuyingWhat $385,000 Buys in the Treasure Valley — the Median Home in Our Own BookOur 22 listings run from $43,500 to $749,500. The median is $385,000, and it is a real house: three bedrooms, two baths, about 1,325 square feet.
The buyer's field guideWhat Boise's Neighborhoods Actually CostMedian home prices across eleven Treasure Valley neighborhoods, from $439,550 to $750,000 — and how to read a small-market number without fooling yourself.
The design seriesWhat it costs to build the Hollandale house — and why the lot is the dealbreakerYou can build this house in Boise. All in, it runs $2.35–3.2M — and the number that breaks the math isn't the construction. It's the land.
SellingWhy Some Boise Homes Sit for Months — Our Own Six Slowest SalesAgents publish their fast sales. Here are our slow ones — 60 to 161 days — what they had in common, and what we would do differently.
Neighborhood guides
Eleven deep-dives with cited market data, demographics, schools and real drive times.
Can't find the answer you need?
Ask us directly — if enough people ask, it becomes the next guide.